New Standards for Long-Term Business Survival is a free, 30-page, easy-to-read, introductory booklet that explains what sustainability is, why it is important, and how sustainable practices are being successfully implemented in businesses around the world. Included in its pages is a brief history of modern-day business sustainability as well as an overview of the subject areas, almost limitless innovations, and financial benefits that sustainable-thinking encompasses.
The booklet concludes with a 10-page checklist designed to help businesses pinpoint their weaknesses in regards to long-term thinking and the constant onslaught of ever-increasing economic change.
